About Us
Hi, I'm Kristen — and I started Kindcore because the world needed it.
A few years ago, I looked around and felt something that I think a lot of us have felt: the world had gotten unkind. Divided. Loud in all the wrong ways. People were hurting, anxious, and disconnected — and I kept wondering, what can one person actually do about that?
The answer I kept coming back to was simple: start with kindness. Start with yourself. And let it ripple out.
Where Kindcore Came From
I'm a published author, and my books are at the heart of everything Kindcore stands for. In 30 Day Bootcamp to Eliminate Fears & Phobias, I write about something I truly believe: how you dress is how you feel. When you put on something that carries a positive message — something that reminds you of who you want to be — it changes your energy. And when others see it? It can change theirs too.
I also wrote The Kindness Movement — a short guide packed with AHA moments that show how small, intentional acts of kindness can shift the world around us. That book became the blueprint for this brand. The name, the mission, the movement — it all flows from the same belief: kindness is not weakness. It's a choice. And it's contagious.
Kindcore Comforts is that belief, made wearable.
The Kindcore Movement
This isn't just a store — it's a movement. The Kindcore Movement is about choosing kindness in a divided country, one interaction at a time. It's about mental health awareness, supporting people living with anxiety, honoring caregivers, and celebrating the everyday acts of compassion that don't make the news but absolutely change lives.
When you wear Kindcore, you're not just wearing a shirt or carrying a tote. You're making a statement: I choose kindness. I'm part of the change.
And that matters more than ever right now.
How Your Purchase Makes a Difference
Every single purchase from Kindcore Comforts helps spread this message further. It funds more designs, more reach, and more opportunities to put kindness in front of people who need to see it. You're not just buying something comfortable and meaningful for yourself — you're helping build a community of people who believe that how we treat each other matters.
Think of it as wearing your values. Loudly. Warmly. Kindly.
Join Us
Whether you're here because you're struggling with anxiety, because you care for someone who is, because you're tired of the division, or because you just believe in being a good human — you belong here. Welcome to the Kindcore Comforts family.
Thank you for shopping with us and for being part of something bigger than a purchase.
In Kindness,
Kristen
Founder, Kindcore Comforts
Kristen@kindcorecomforts.com